Presentations
Offers that Convert
No matter how valuable your product (or service) might be, HOW you position it still matters – a lot.
Launch a Mini Course
A mini course is a powerful lead magnet, and this is the start-to-finish process for launching one.
The PlusThis Showcase
A panel discussion highlighting use cases for our favorite PlusThis features.
Yet Another Keap Add-on
A panel discussion about how and why we choose the tools we depend on.
About this site
When we set out to build this membership area we recorded everything just in case it turned into something helpful, and, well, it turned into a documentary. If you’re curious about how this site was built, what tools we used, and who worked on it, then this is for you. Watch Documentary.
Admittedly, it’s a little nerdy. But if you have (or want) a member’s area this thing might be invaluable. Ready to watch the rest of The Migration?
Hybrid Event Anatomy
This interview unpacks the exact formula we used for a hybrid online event.
Poetry and Pumpkin Spice
8 rules for emails, email templates, and advice for using email to build relationships.
12 Tips to Boost Conversions
This webinar was all about micro improvements you can make to your checkout pages to make sure you’re making the most out of your existing traffic.
Claim the Lead
This webinar featured an approach you could use to create a ‘claim-the-lead’ process that lets your various reps compete for leads as they come in.